Scales
MPMS Breadth Scale (MPMS-B)
The MPMS Breadth Scale (MPMS-B) is an empirically validated five-item psychometric instrument developed by Homburg,...
# Managerial Cognition
2 results
Scales
Price Consciousness Scale (Retail Manager-Rated) (PC-R)
Comprehensive academic overview of the Price Consciousness Scale (Retail Manager-Rated) (PC-R) developed by Homburg, Hoyer,...