Scales
Branded Product Attachment
Comprehensive academic overview and psychometric review of the Branded Product Attachment (BPA) scale developed by...
# psychological ownership
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Scales
Permanent Patronage Abandonment Likelihood (PPAL)
A comprehensive academic analysis of the Permanent Patronage Abandonment Likelihood (PPAL) scale, examining its theoretical...
Scales
Psychological Ownership Scale (POS-Peck)
Comprehensive academic overview of the Psychological Ownership Scale (POS-Peck) developed by Joann Peck and Suzanne...