Scales

Congruence (Self with Ad) (CSAD)

A comprehensive psychometric review of the Congruence (Self with Ad) (CSAD) scale, assessing consumer perceived...

September 23, 2026 • Dr. Mohammed Looti
Scales

Competitive Intensity of the Task (COIT)

Comprehensive psychometric overview of the Competitive Intensity of the Task (COIT) scale, originally developed by...

September 23, 2026 • Dr. Mohammed Looti
Scales

Continuous Improvement Products (CIPR)

Comprehensive academic overview of the Continuous Improvement Products (CIPR) scale developed by Hyeongmin Cho and...

September 23, 2026 • Dr. Mohammed Looti
Scales

Youth Coping Index (YCI)

The Youth Coping Index (YCI), developed by Hamilton I. McCubbin, Anne I. Thompson, and Kelly...

September 23, 2026 • Dr. Mohammed Looti
Scales

Comfort Felt (COMF)

The Comfort Felt (COMF) scale is a 4-item psychometric measure developed by Melumad and Pham...

September 23, 2026 • Dr. Mohammed Looti