Scales
Advertisement Self-Referencing (ASR)
The Advertisement Self-Referencing (ASR) scale is a 7-item psychometric instrument measuring the degree to which...
# Self Reference Effect
2 results
Experiments
Effect Experiment – James Nairne The Self-Reference Effect Experiment – T.B.
A comprehensive academic analysis comparing James Nairne's survival processing paradigm with T.B. Rogers' landmark self-reference...