Scales
Perceived Functional Salesperson Orientation Scale
The Perceived Functional Salesperson Orientation Scale (PFCO) measures a customer's perception of a salesperson's task-oriented...
# SOCO
2 results
Scales
Selling Orientation–Customer Orientation Scale (SOCO)
An extensive academic overview of the Selling Orientation–Customer Orientation Scale (SOCO) developed by Saxe and...