Scales

Parental Involvement in School

A comprehensive psychometric review of the Parental Involvement in School Scale, an 18-item assessment evaluating...

September 24, 2026 • Dr. Mohammed Looti
Scales

Behavioral Brand Loyalty Intentions

A psychometric overview of the Behavioral Brand Loyalty Intentions scale, developed by Pratt et al....

September 24, 2026 • Dr. Mohammed Looti
Scales

Attitudinal Brand Loyalty

The Attitudinal Brand Loyalty scale is a psychometric instrument designed to measure consumers' emotional attachment,...

September 24, 2026 • Dr. Mohammed Looti
Scales

Interest in Trying a Featured Brand

Comprehensive academic psychometric profile of the 'Interest in Trying a Featured Brand' scale developed by...

September 24, 2026 • Dr. Mohammed Looti
Scales

Parental Knowledge

A psychometric review and assessment guide for the Parental Knowledge Scale (PKS) by Stattin and...

September 24, 2026 • Dr. Mohammed Looti
Scales

Consumer-Brand Personal Identification

A psychometric review of the Consumer-Brand Personal Identification measure, detailing its theoretical foundation in Social...

September 24, 2026 • Dr. Mohammed Looti
Scales

Parental Locus of Control Scale

A comprehensive psychometric guide to the Parental Locus of Control Scale (PLOC; Campis, Lyman, &...

September 24, 2026 • Dr. Mohammed Looti
Scales

Luxury Brand Heritage and Genuineness

A psychometric review of the Luxury Brand Heritage and Genuineness Scale developed by Lidan Xu...

September 24, 2026 • Dr. Mohammed Looti
Scales

Parental Monitoring Assessment (PMA)

The Parental Monitoring Assessment (PMA) is an 8-item psychometric instrument evaluating adolescent perceptions of parental...

September 24, 2026 • Dr. Mohammed Looti
Scales

Luxury Brand Functional Essence

Comprehensive academic overview of the Luxury Brand Functional Essence scale developed by Lidan Xu and...

September 24, 2026 • Dr. Mohammed Looti