Scales
Charity Support Importance (CSIMP)
Comprehensive academic overview of the Charity Support Importance (CSIMP) scale developed by Lichtenstein, Drumwright, and...
Social Psychology
559 results
Scales
Intellectual Conviction Scale
The Intellectual Conviction Scale (ICS), developed by Milton Rokeach and Albert Eglash in 1956, is...
Scales
Interpersonal Power Inventory (IPI)
The Interpersonal Power Inventory (IPI), developed by Bertram Raven, Joseph Schwarzwald, and Meni Koslowsky in...
Experiments
The Excitation Transfer Theory Experiments – Dolf Zillmann
A comprehensive academic analysis of Dolf Zillmann's excitation transfer theory experiments, examining physiological arousal, cognitive...
Scales
Brand Community Identification (BCID)
Comprehensive academic psychometric review of the Brand Community Identification (BCID) scale developed by Algesheimer, Dholakia,...
Scales
Brand Community Engagement (BCE)
A comprehensive academic psychometric profile of the Brand Community Engagement (BCE) scale developed by René...
Scales
Benevolence Value Importance (BENVAL)
A comprehensive psychometric guide to the Benevolence Value Importance (BENVAL) scale, adapted from the Schwartz...
Experiments
The Misattribution of Arousal Experiment (Capilano Suspension Bridge) – Donald Dutton and Arthur Aron
A comprehensive academic analysis of Dutton and Aron's 1974 Capilano Suspension Bridge experiment on the...
Scales
Behavioural Intention (General) (BIGEN)
A comprehensive psychometric guide to the Behavioural Intention (General) (BIGEN) scale, examining its theoretical origin...
Scales
Participant Role Questionnaire
A comprehensive academic analysis of the Participant Role Questionnaire (PRQ) developed by Christina Salmivalli and...
Scales
Product Social-Adjustive Function (PSAF)
The Product Social-Adjustive Function (PSAF) scale is a 6-item psychometric measure created by Grewal, Mehta,...
Scales
Product Public-Private Consumption Classification (PPCC)
Comprehensive academic overview of the Product Public-Private Consumption Classification (PPCC) developed by Bearden and Etzel...