Scales
Acceptance of Modern Myths About Sexual Aggression (AMMSA) scale
Comprehensive academic profile of the Acceptance of Modern Myths About Sexual Aggression (AMMSA) scale, detailing...
Social Psychology
558 results
Scales
Horizontal Individualism
An in-depth academic review of the Horizontal Individualism (HI) Scale by Triandis and Gelfand (1998),...
Scales
Reviewer Credibility
A psychometric review of the Reviewer Credibility (RC) scale developed by Grewal and Stephen (2019),...
Scales
Interpersonal Bonding Goals
A comprehensive academic analysis of the Interpersonal Bonding Goals (IBG) scale developed by Nikolova, Lamberton,...
Scales
Online Community Connectedness (OCC)
A comprehensive psychometric guide to the Online Community Connectedness (OCC) scale developed by Hanson, Jiang,...
Scales
Self-Brand Congruence (SBC)
A comprehensive psychometric guide to the Self-Brand Congruence (SBC) scale developed by Dagogo-Jack and Forehand...
Scales
Interpersonal Competitiveness
The Interpersonal Competitiveness (IC) scale is an 8-item psychometric measure adapted from Griffin-Pierson (1990) by...
Scales
General Competence Perception (GCP)
A comprehensive academic guide to the General Competence Perception (GCP) scale, a validated 6-item instrument...
News
How Partner Phubbing Harms Mental Health and Sparks Loneliness
A new study reveals that being snubbed for a smartphone harms well-being by eroding self-esteem...
Scales
Perceived Charitability (PC)
A comprehensive psychometric guide to the Perceived Charitability (PC) scale (charitable credit), examining its theoretical...
Scales
Romantic Partner Brand Preference Compatibility (RPBPC)
A comprehensive academic review of the Romantic Partner Brand Preference Compatibility (RPBPC) scale developed by...
Scales
Perceived Brand Exclusivity (PBE)
A comprehensive academic analysis of the Perceived Brand Exclusivity (PBE) scale, examining its theoretical framework,...