Experiments
Above The Money Illusion Experiment – Eldar Shafir, Peter Diamond, and Amos
A comprehensive academic analysis of the seminal 1997 Money Illusion experiment by Eldar Shafir, Peter...
# Behavioral Economics
41 results
Experiments
Experiment (Ostrich Effect) – Dan Galai and Orly Sade The Scarcity Mindset
An academic examination of Galai and Sade's Ostrich Effect experiment, analyzing selective information avoidance and...
Experiments
The Identifiable Victim Effect Experiment – Deborah Small and George Loewenstein
A comprehensive academic analysis of the Identifiable Victim Effect experiments by Deborah Small and George...
Scales
Perceived Personal Resource Scarcity Scale (PRSC)
The Perceived Personal Resource Scarcity Scale (PRSC) is a 4-item psychometric measure developed by Caroline...
Experiments
The Matrix Experiments (Truth About Dishonesty) – Dan Ariely The Rationalization
An academic analysis of Dan Ariely's Matrix Experiments, examining the Fudge Factor theory, rationalization mechanics,...
Experiments
Brown The Ikea Effect Experiment – Michael Norton, Daniel Mochon, and Dan Ariely
A comprehensive academic analysis of Norton, Mochon, and Ariely's landmark study on consumer labor, valuation,...
Experiments
What You Want Experiment – Ayelet Gneezy, Uri Gneezy, Leif Nelson, and Amber
An in-depth academic examination of the Pay-What-You-Want pricing experiments conducted by Ayelet Gneezy, Uri Gneezy,...
Experiments
Thomas Gilovich, Robert Vallone, and Amos Tversky The Gambler’s Fallacy
A comprehensive academic analysis of Gilovich, Vallone, and Tversky's seminal research on subjective probability, random...
Experiments
Forsythe, Joel Horowitz, N.E. Savin, and Martin Sefton The Trust Game Experiment
A comprehensive academic analysis of the groundbreaking bargaining and fairness experiments by Robert Forsythe, Joel...
Experiments
Daniel Kahneman The Endowment Effect Experiment (The Mug Study) – Daniel
A comprehensive academic analysis of Daniel Kahneman's seminal 1990 mug study, examining the endowment effect,...
Experiments
Kahneman The Availability Heuristic Experiments – Amos Tversky and Daniel
A comprehensive academic analysis of Amos Tversky and Daniel Kahneman's seminal experiments on the availability...
Scales
Pricing Tactic Persuasion Knowledge Scale
The Pricing Tactic Persuasion Knowledge Scale (PTPK) is a validated 16-item psychometric measure developed by...