Scales
Perceived Stimulus Abstractness
A comprehensive psychometric review of the Perceived Stimulus Abstractness (PSA) scale developed by Aggarwal and...
# Construal Level Theory
11 results
Scales
Mental Visualization Fluency (MVF)
Comprehensive academic overview of the Mental Visualization Fluency (MVF) scale, developed by Lee, Fujita, Deng,...
Scales
Perceived Temporal Distance of Health Risk (PTDHR)
Comprehensive academic overview of the Perceived Temporal Distance of Health Risk (PTDHR) scale developed by...
Scales
Online Purchase Risk
The Online Purchase Risk (OPR) scale by Darke et al. (2016) is a validated 3-item...
Scales
Purchase Likelihood from Online Retailer
A psychometric review of the Purchase Likelihood from Online Retailer (PLOR) scale, assessing conditional purchase...
Scales
Ad Message Concrete Construal Level
The Ad Message Concrete Construal Level (AMCL-C) scale is a 3-item psychometric instrument designed to...
Scales
Ad Message Abstract Construal Level (AMCL-A)
Comprehensive academic overview of the Ad Message Abstract Construal Level (AMCL-A) scale, detailing its psychometric...
Scales
Temporal Proximity Scale (TPRX)
A comprehensive academic guide and psychometric profile of the Temporal Proximity Scale (TPRX), assessing subjective...
Scales
Gift Attitude Scale
The Gift Attitude Scale (GAS) is a 4-item psychometric instrument developed by Baskin, Wakslak, Trope,...
Scales
Behaviour Identification Form (BIF)
A comprehensive psychometric review of the Behaviour Identification Form (BIF) developed by Robin R. Vallacher...
Theories
Construal Level Theory (Psychological Distance) – Yaacov Trope & Nira Liberman
A comprehensive academic analysis of Construal Level Theory by Trope and Liberman, examining psychological distance,...