Scales
Website Product Assortment (WEBPA)
The Website Product Assortment (WEBPA) scale is a 4-item psychometric instrument developed by Srinivasan, Anderson,...
# E-Loyalty
3 results
Scales
Website Character (Attractiveness) (WEBATT)
Comprehensive academic psychometric evaluation of the Website Character (Attractiveness) Scale (WEBATT) developed by Srinivasan, Anderson,...
Scales
E-Retailer Website Customisation (ERWC)
A detailed psychometric evaluation of the E-Retailer Website Customisation (ERWC) scale, operationalized by Srinivasan, Anderson,...