Scales
Generalized Attitude Measure
The Generalized Attitude Measure (GAM), developed by James C. McCroskey, is a six-item bipolar semantic...
# Instructional Communication
4 results
Scales
Richmond Humor Assessment Instrument (RHAI)
Comprehensive academic overview of the Richmond Humor Assessment Instrument (RHAI), examining its construct validity, communicobiological...
Scales
Nonverbal Immediacy Scales
The Nonverbal Immediacy Scales (NIS), developed by Richmond, McCroskey, and Johnson, provide a psychometric assessment...
Scales
Willingness to Listen Measure
The Willingness to Listen Measure (WTLM), developed by Virginia P. Richmond and Mark Hickson III,...