Scales
Attitude Toward the Website (Transaction Convenience) (ATTW)
A comprehensive psychometric analysis of the Attitude Toward the Website (Transaction Convenience) (ATTW) scale developed...
# multichannel retailing
2 results
Scales
Attitude Toward the Brand (Fashionable) (ATTB)
A comprehensive psychometric review of the Attitude Toward the Brand (Fashionable) (ATTB) scale by Kwon...