# perceived value

10 results
Scales

Price-Value Appraisal (PVA)

A psychometric review of the Price-Value Appraisal (PVA) scale by Rashmi Adaval and Kent B....

September 16, 2026 memjavad
Scales

Comparative Object Valuation (COV)

A comprehensive psychometric guide to the Comparative Object Valuation (COV) scale, developed by Smith, Newman,...

September 12, 2026 memjavad
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Scales

Brand Affordability Perception (BAP)

The Brand Affordability Perception (BAP) scale is a 3-item psychometric measurement tool adapted by De...

September 12, 2026 memjavad
Scales

Customer Transaction Value Scale

Comprehensive academic overview of the Customer Transaction Value Scale (CTVS) developed by Karpen, Bove, Lukas,...

September 12, 2026 memjavad
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Scales

Luxury Value Perception Scale

The Luxury Value Perception Scale (LVPS), created by Wiedmann, Hennigs, and Siebels (2009), measures consumer...

September 5, 2026 memjavad
Scales

Perceived Value Scale (PERVAL)

The Perceived Value Scale (PERVAL), developed by Jillian C. Sweeney and Geoffrey N. Soutar, is...

September 5, 2026 memjavad