Scales
Promotional Offer Value Perception
The Promotional Offer Value Perception (POVP) scale (Hardesty & Bearden, 2003) is a validated 4-item...
# Psychometrics
1821 results
Scales
Loyalty Program Perceived Value (LPPV)
A psychometric review of the Loyalty Program Perceived Value (LPPV) scale (Yi & Jeon, 2003),...
Scales
WHOQOL Spirituality, Religiousness and Personal Beliefs (SRPB)
A psychometric review and reference guide for the WHOQOL Spirituality, Religiousness and Personal Beliefs (WHOQOL-SRPB)...
Scales
The Earth Force Survey
The Earth Force Survey (EFS) is an academic psychometric battery developed by Earth Force and...
Scales
Value Consciousness (VC)
A comprehensive psychometric review of the Value Consciousness (VC) Scale developed by Lichtenstein, Netemeyer, and...
Scales
Future Aspirations
Comprehensive academic psychometric profile of the Future Aspirations scale (Houston Community Demonstration Project / CDC...
Scales
Universalism Values Importance (UVI)
The Universalism Values Importance (UVI) scale is a 9-item psychometric instrument derived from the Schwartz...
Scales
Brand Partner Quality Trust (BPQT)
The Brand Partner Quality Trust (BPQT) scale, established by Aaker, Fournier, and Brasel (2004), evaluates...
Scales
Environmental Worry
The Environmental Worry Scale (EWS), developed by Rosemarie M. Bowler and Ralf Schwarzer in 1991,...
Scales
Company Competence and Reliability Trust (CCRT)
A comprehensive psychometric guide to the Company Competence and Reliability Trust (CCRT) scale, covering theoretical...
Scales
Holistic tendency – Holism Scale
A psychometric review of the Analysis-Holism Scale (AHS) by Choi, Koo, and Choi (2007), examining...
Scales
Interpersonal Trust (General) (ITG)
A comprehensive psychometric overview of the Interpersonal Trust (General) (ITG) scale, operationalized by Bansal, Irving,...