Scales
Service Provider Empathy Quality (SPEQ)
The Service Provider Empathy Quality (SPEQ) scale is a 6-item psychometric measurement tool developed by...
# Relational Marketing
3 results
Scales
Interpersonal Tie Strength (ITS)
A comprehensive academic overview of the Interpersonal Tie Strength (ITS) scale developed by Umashankar, Ward,...
Scales
Customer-to-Customer Social Bond Scale (C2CSBS)
Comprehensive academic profile and psychometric evaluation of the Customer-to-Customer Social Bond Scale (C2CSBS), developed by...