Scales
In-Store Technology Value Perception (ISTVP)
A comprehensive psychometric guide to the In-Store Technology Value Perception (ISTVP) scale developed by Inman...
# Retail Technology
3 results
Scales
AR Shopping App Usefulness (ARSAU)
A comprehensive psychometric guide to the AR Shopping App Usefulness (ARSAU) scale, developed by Hilken...
Scales
In-Store Technology Ease of Use (ITEU)
The In-Store Technology Ease of Use (ITEU) scale is a 3-item psychometric measure developed by...