Consumer Behavior

51 results
Scales

Attitude Strength (ASTR)

A psychometric overview of the Attitude Strength (ASTR) scale developed by Priester, Nayakankuppam, Fleming, and...

September 16, 2026 memjavad
Scales

Belief in Economic Mobility (BEM)

A comprehensive psychometric review of the Belief in Economic Mobility (BEM) scale developed by Sunyee...

September 16, 2026 memjavad
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Scales

Person Humour Perception (PHP)

A comprehensive psychometric review of the Person Humour Perception (PHP) scale, a three-item instrument utilized...

September 12, 2026 memjavad
Scales

Interpersonal Tie Strength (ITS)

A comprehensive academic overview of the Interpersonal Tie Strength (ITS) scale developed by Umashankar, Ward,...

September 12, 2026 memjavad
Scales

Interpersonal Friendliness (IFriend)

The Interpersonal Friendliness (IFriend) scale is a psychometrically validated 4-item unipolar measurement tool developed by...

September 12, 2026 memjavad
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Scales

Recycling Attitude (RecycAtt)

A comprehensive psychometric guide to the Recycling Attitude (RecycAtt) scale, a 4-item semantic differential instrument...

September 12, 2026 memjavad
Scales

Attitude Certainty

An exhaustive psychometric review of the Attitude Certainty (AttCert) measure, detailing its theoretical origins within...

September 12, 2026 memjavad
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