Scales
Credibility (Trustworthiness) — Newell & Goldsmith
A psychometric review of the Credibility (Trustworthiness) Subscale by Newell & Goldsmith (2001), measuring corporate...
Consumer Psychology
1086 results
Scales
Ad Credibility (General) (ADCREDG)
The Ad Credibility (General) (ADCREDG) scale is a 3-item psychometric instrument developed to assess the...
Scales
Fair Labour Practices CSR Importance (FLCSR)
Comprehensive academic overview of the Fair Labour Practices CSR Importance (FLCSR) scale developed by Lichtenstein,...
Scales
Coping Strategy (Rational Thinking) (COPRT)
A comprehensive psychometric guide to the Coping Strategy (Rational Thinking) (COPRT) scale developed by Adam...
Scales
Coping Strategy (Positive Thinking) (COPPT)
The Coping Strategy (Positive Thinking) (COPPT) is a 4-item psychometric subscale developed by Adam Duhachek...
Scales
Coping Strategy (Instrumental Support) (COPIS)
A comprehensive psychometric review of the Coping Strategy (Instrumental Support) (COPIS) scale developed by Adam...
Scales
Coping Strategy (Emotional Support) (COPES)
A comprehensive psychometric review of the Coping Strategy (Emotional Support) subscale from Duhachek's (2005) hierarchical...
Scales
Coping Strategy (Avoidance) (COPAVD)
The Coping Strategy (Avoidance) (COPAVD) scale is a 4-item psychometric measure developed by Adam Duhachek...
Scales
Coping Strategy (Action) (COPACT)
The Coping Strategy (Action) Scale (COPACT) is a 7-item psychometric instrument developed by Adam Duhachek...
Scales
Shopping Process Control (SHPCTL)
A comprehensive academic analysis of the Shopping Process Control (SHPCTL) scale developed by Chandran and...
Scales
Consumption Occasion Hedonic-Utilitarian (COHU)
The Consumption Occasion Hedonic-Utilitarian (COHU) scale, developed by Kirk L. Wakefield and J. Jeffrey Inman...
Scales
Consumption Assortment Aesthetic Evaluation (CAAE)
A comprehensive psychometric guide to the Consumption Assortment Aesthetic Evaluation (CAAE) developed by Kahn and...